Paris, 'Pilot Promotional Cultural Road Show '

With the occasion of the celebration of the 16th International Exhibition on Cultural Heritage, in the ‘Carrousel du Louvre’ in Paris, from 4th to 7th of November 2010, focused on the theme “The Mediterranean Heritage”, the Cultural Industries and Heritage Cluster of France, the Municipality of Ceutí of Spain and KiNNO Consultants LTD. as External Collaborator of the Regional Energy Agency of Chios SA of Greece, with the support of the Fundación Comunidad Valenciana-Region Europea of Spain, jointly organized on the 5th of November 2010 a press conference under the title “Pilot Promotional Cultural Road Show”.

The press conference was organized within the framework of the European project “CHORD - Cultural Heritage: Exploiting Opportunities for Rural Development” and focused on presenting the aims and the objectives of the Project, as well as the main activities that have already been and will be organized in the region for the enhancement of rural development and cultural heritage.

Professionals from all the sectors involved in cultural Heritage as well as exhibitors and general public participated in the event. The participants had the opportunity to be informed about the best practices implemented for the promotion of the Chios island as well as about an example of the transformation of mastic resin in the Greek island, which is being currently developed by the craftmen of Chios as sweet delicatessen labelled as Protected designation of Origin by the EU.

For more information regarding the CHORD project visit the project website: www.chordmed.eu

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